Client

CVA Silicone is an innovative silicone company with its headquarters in Zurich, Switzerland. A pioneer and leader in LSR injection molding.

Thanks to 35 years of experience and know-how, CVA Silicone is the leader in the hi-tech liquid silicone rubber and LSR injection process. With nearly 150 tons of silicone transformed each year, CVA Silicone has partnership agreements with the world's main suppliers of liquid silicone rubber (LSR).

Insight

CVA Silicone partnered with Kara5 to improve its digital communication and brand awareness across the globe.

CVA Silicone has appointed Kara5 as their new global digital communication agency in 2016. CVA wanted to see how they could evolve digitally, improve their web presence, extend their previous digital capabilities and engage their customers all over the world.

Approach

At first, we helped CVA meet the challenges of a highly competitive market with a customized and advanced website crafted to perfection.

The new website considered to be the new global office delivers a state-of-the-art digital experience tying together CVA Silicone’s brand story with highly effective B2B communication to create an overall frictionless experience. It closes the gap between the hi-tech automated industrial production and online presence in a seamless way and, in turn, drives higher engagement and loyalty, and delivers growth for the business.

- Creative Concept & Design

- Web Architecture

- UX Design

- UI Design

- Illustration

- Responsive Web Design

- Corporate Website

- Content Management System (CMS)

- Usability Testing

- Quality Assurance

- Web Maintenance

Approach

At first, we helped CVA meet the challenges of a highly competitive market with a customized and advanced website crafted to perfection.

The new website considered to be the new global office delivers a state-of-the-art digital experience tying together CVA Silicone’s brand story with highly effective B2B communication to create an overall frictionless experience. It closes the gap between the hi-tech automated industrial production and online presence in a seamless way and, in turn, drives higher engagement and loyalty, and delivers growth for the business.

- Creative Concept & Design

- Web Architecture

- UX Design

- UI Design

- Illustration

- Responsive Web Design

- Corporate Website

- Content Management System (CMS)

- Usability Testing

- Quality Assurance

- Web Maintenance

Main role

Working in close collaboration with CVA Silicone, Kara5 brought their digital evolution, strategy and vision to life.

In a completely pioneering way, by using a unique combination of data research, strategy, business intelligence, digital communication and technology, we acted as a single strategic partner to develop and optimise their highly targeted digital marketing communication that enabled their business to compete in this fast-moving market.

- Market Research

- Competitor Analysis

- Digital Strategy

- International SEO Strategy

- Brand Communication Strategy

- B2B Digital Marketing

- Digital Evolution Consultancy

- Audience Research & Targeting

- Digital Marketing Campaigns

- Search & Display Advertising

- LinkedIn Advertising

- Remarketing

- Personalized Email Marketing

- Photo & Video

- Analytics & Tracking

- Insightful Reporting

Main role

Working in close collaboration with CVA Silicone, Kara5 brought their digital evolution, strategy and vision to life.

In a completely pioneering way, by using a unique combination of data research, strategy, business intelligence, digital communication and technology, we acted as a single strategic partner to develop and optimise their highly targeted digital marketing communication that enabled their business to compete in this fast-moving market.

- Market Research

- Competitor Analysis

- Digital Strategy

- International SEO Strategy

- Brand Communication Strategy

- B2B Digital Marketing

- Digital Evolution Consultancy

- Audience Research & Targeting

- Digital Marketing Campaigns

- Search & Display Advertising

- LinkedIn Advertising

- Remarketing

- Personalized Email Marketing

- Photo & Video

- Analytics & Tracking

- Insightful Reporting

Results

CVA Silicone has gained competitive advantage, enhanced its business performance and achieved steady revenue growth.

Due to the growing demand for its innovative silicone solutions, CVA Silicone has sold the whole factory output over the years and decided to double their production area in Saint-Vidal. They purchased an additional 12,000 m2 of land and an extension of almost 3.000 m2 in buildings with the aim of doubling the turnover by 2023.

Testimonial

"Our partnership with Kara5 marked a turning point in our communication strategy and it has made all the difference. Now it is clear that Kara5 approach has generated positive feedback and quantifiable benefits for our company."

Nicolas Oternaud | CVA Silicone - Switzerland

If you want to find out more about our other success stories or partner with us on your own project, get in touch.

A member of our team can help you today.