The leader in the automobile market, Porsche Macedonia – the official company for the brands Porsche, Volkswagen, Audi, Škoda, Seat, put their trust in us for building minimalistic, UX design corporate website. With complete freedom in the design process we have created visually-driven corporate website with intuitive and custom navigation, mobile first website which enables on-the-go interaction.
The adaptive design that was developed into Porsche’s website is mobile-first and shows greater user experience in mobile devices, just because 55.34% of the people visit their website through a mobile device, but nevertheless we have still created fully adaptive and responsive design for every other device.
This website is fast and easy to use, with custom navigation and clear primary and secondary call-to-action buttons. It is a structured and profile driven website which helps the user to find out any information which they need in less than a minute.
When we were asked to develop their website, the first thing that we agreed on was to build minimalistic, UX design corporate website. To their surprise we have also implemented custom menu navigation with effects such as the car movement and an interactive map of their locations, directly connected to Google maps, enabling interactions on-the-go while the user is driving.
In order to create a layout that is fluid across breakpoints, we have used a grid system based on percentages (%) instead of pixel dimensions. This way the grid can be divisible by any number up to 12 so different modules and sections of the site can have different column layouts. The padding inside of columns should be 5.125% of the viewport width or maximum content area.
With a focus on corporate design, intuitive navigation and easy administration, we designed a Business-Blog for news that at the same time, helps the reader to easily read the latest news and the administrator to publish multiple posts with an easy drag-and-drop use, each and every day.
Increase in Daily Time on Site (from 1:02 to 2:11)
Decrease in Bounce Rate (41.50% vs 61.90%)
Increase in Google Organic Traffic (2015 vs 2014)
Conversion Rate Higher than the Industry Standard
UX Design, Custom Development, Responsive Web, Blog Design, Web Maintenance, Consulting.View Success Story
UI Design, UX Design, Custom Development, Responsive Web, Blog Design, Web Maintenance, Consulting.View Success Story