With offices in Zurich and Geneva, HCM supports organisations in Switzerland and cross-border with contextualised strategic advice. Backed by 20+ years of consulting experience, work with 450+ companies, and access to 150+ professionals across 12+ offices worldwide through the GECN Group, HCM combines Swiss advisory depth with international reach.
As HCM continued strengthening its premium advisory position, its digital presence needed to better reflect the sophistication of its services, its partner-led approach, and its international perspective. The objective was not only to redesign the website, but also to sharpen the brand, improve communication clarity and build a stronger platform for long-term digital visibility.
The new platform brings more structure, clarity, and confidence to HCM’s offering. From compensation and corporate governance to value based management and job architecture, every touchpoint was designed to communicate expertise, trust, and premium advisory quality, while giving the team a more flexible foundation for publishing insights, events, and company updates.
- Refined Branding
- Stationery Design
- Photography
- Videography
- Creative Concept & Design
- Web Architecture
- UX Design
- UI Design
- Responsive Web Design
- Custom Web Development
- Corporate Website
- Content Management System (CMS)
- Quality Assurance
- Web Maintenance
The new platform brings more structure, clarity, and confidence to HCM’s offering. From compensation and corporate governance to value based management and job architecture, every touchpoint was designed to communicate expertise, trust, and premium advisory quality, while giving the team a more flexible foundation for publishing insights, events, and company updates.
- Refined Branding
- Stationery Design
- Photography
- Videography
- Creative Concept & Design
- Web Architecture
- UX Design
- UI Design
- Responsive Web Design
- Custom Web Development
- Corporate Website
- Content Management System (CMS)
- Quality Assurance
- Web Maintenance
This included audience profiling, LinkedIn-focused targeting, communication refinement, and a more structured framework for reaching relevant decision-makers with clarity, consistency, and purpose. The result is a more focused and credible digital presence that supports visibility, qualified engagement and long-term relationship building.
- Market Research
- Competitor Analysis
- Digital Strategy
- International SEO Strategy
- Brand Communication Strategy
- B2B Digital Marketing
- Digital Strategy Consultancy
- Audience Research & Targeting
- ICP Definition
- LinkedIn Automation
- LinkedIn Advertising
- Personalized Email Marketing
- Analytics & Tracking
- Insightful Reporting
This included audience profiling, LinkedIn-focused targeting, communication refinement, and a more structured framework for reaching relevant decision-makers with clarity, consistency, and purpose. The result is a more focused and credible digital presence that supports visibility, qualified engagement and long-term relationship building.
- Market Research
- Competitor Analysis
- Digital Strategy
- International SEO Strategy
- Brand Communication Strategy
- B2B Digital Marketing
- Digital Strategy Consultancy
- Audience Research & Targeting
- ICP Definition
- LinkedIn Automation
- LinkedIn Advertising
- Personalized Email Marketing
- Analytics & Tracking
- Insightful Reporting
With stronger branding, a clearer communication structure, and a modern corporate platform in place, HCM is better positioned to express its advisory depth, strengthen visibility, and support long-term growth with confidence
A member of our team can help you today.
