Kara5 took part in the organization of the premium BMW i7 showcase event for its long-term clients, BMW. At the exclusive invitation-only event the brand-new all-electric 2023 BMW i7 Sedan made its debut with a presentation that upheld the brand's luxury image.
At the event, only a selected group of luxury car lovers were invited for the premiere of the first fully electric BMW i7 Sedan ever built.
The car showcase took place in one of the most premium venues, in the heart of the capital – Ragusa Rooftop – on the 17th December 2022 and was accompanied by a premium catering for the guests and a spectacle that included a performance of popular singers, ballet dancers, DJs and a band that created an impressive atmosphere, as outstanding as the new BWM sedan itself.
Both the campaign and the event were true to the key characteristics of the model – outstanding, powerful, and refined. The introduction of the 2023 BMW i7 Sedan premiere was a highly successful event, with a large turnout and much targeted buzz generated afterward.
